Pyx Health / CASE STUDY
Bringing loneliness into the conversation.
Pyx Health pairs technology with human support to address loneliness. Notably helped bring that mission into the national conversation through media coverage, campaigns, and contributed perspectives. Selected stories explore the company’s approach, its founders, and the growing interest in solutions to loneliness.
WHY PEOPLE PAID ATTENTION
STAKES + HUMAN IDENTITY
Loneliness was already a national concern, but it becomes urgent when people recognize the human cost. The story gave a broad health issue a person-first frame.
THE STRATEGIC MOVE
We connected founder expertise and the Loneliness Helpline to a conversation people were already having about social health and support.
THE PROOF
Fortune and The Hill op-eds, Fast Company coverage, and 565M in audience reach in June 2023.