WE ARE
NOTABLY
A modern PR agency for high-growth companies that want to scale quickly, raise serious capital, be acquired or go public.
View Our WorkOur Mission
We help leaders take their companies to the next level. Building great reputations through third-party editorial endorsements, creative campaigns and newsworthy information that increases company value, in media that include:
How We Can Help
Our arsenal includes three key brand-building strategies to optimize high-growth brands:
Public Relations
Our senior-level executives craft the stories that will engage, inform and enhance your company’s reputation.
– Storytelling/brand messaging
– Media relations
– Thought leadership
– Crisis Communications
– Corporate Social Responsibility
– Smart Content™ creation
– Event support
– Media training
– Survey development and promotion
Narrative Lab™
Content is, well, still king. We work with you to deliver exceptional educational content, lead magnets, and other forms of content that will gab people’s attention.
– Newsletter copywriting
– OpEds
– Speech writing
– Survey development and promotion
– Lead magnets
– Blog article writing
– Website copywriting
Creative Services
We work with you to create a visual playbook for your brand that engages your audiences to better understand and appreciate your value.
– Graphic design
– Newsletters
– Video Scripts and Production
– Brand Identity
– Logo creation
– Website design
– Naming services for business and products
Brands we’ve taken from unknown to Notable
B2B
Scaling Success with Strategic Media
SMB Law Group, a boutique, remote-first law firm specializing in small and mid-sized business mergers and acquisitions, partnered with Notably to elevate its profile nationwide. Notably supported the firm by developing a new website, managing announcements, and providing thought leadership and industry commentary. This work secured high-value media coverage in Bloomberg Law, Attorney At Law Magazine, Law360, and more. The campaign’s success positioned SMB Law Group as a leader in its field, fueling rapid growth and hiring to keep up with a significant influx of client business.
Building Awareness for Culturally Competent Telehealth Solutions
Spora Health, a telehealth platform providing culturally competent primary care for people of color, partnered with Notably to drive consumer awareness and pave the way for enterprise adoption. Notably developed thought leadership for CEO Dan Miller and Dr. Terrell Smith, Director of Clinical Development, securing 28 media placements within four months. Coverage spanned prestigious outlets like Business Insider, Parade, and The Washington Post. This strategic approach not only elevated Spora Health’s profile but also highlighted its mission to address disparities in healthcare for underserved communities.
From start-up to publicly-traded global industry leader
dynaTrace (small “d”) began as a software provider with slightly over $5m in annual revenue. We developed messages and media relations to help dynaTrace be recognized as a leader in a new category, Application Performance Management (APM) with revenues of over $500 million.
Having established the APM landscape with dynaTrace as the leader, we guided the company through its acquisition by mainframe giant Compuware. After three years managing public relations for the Compuware APM business unit, we then oversaw its acquisition by private equity firm Thoma Bravo, and spearheaded the rebranding of Compuware APM as “Dynatrace.”
Dynatrace was then spun off as an independent business unit and we were tasked with guiding them through their integration with Keynote Systems, managing the launch of their innovation incubator Ruxit, and finally overseeing Ruxit’s unification with Dynatrace.
With our guidance, the company grew from small “dynaTrace” to market dominating Dynatrace in less than half a decade. The messaging you see defining the industry today was developed by us and paved the way for Dynatrace (DT) to go public with revenue of $688 million.
From Green Book to Green Light: 10+ years, Over 1000 Feature Stories
Thomas is a pioneer in the industrial marketplace. For more than 115 years, they’ve connected buyers and sellers of industrial/commercial products—first in print and now online. Our leadership was part of the company’s agency of record since 2008, and we are proud of the programs we helped develop to build brand awareness, including the Industrial Marketing Barometer and a combined recognition program with ISM, 30 Under 30 Supply Chain Stars. These programs and ongoing story creation resulted in outstanding media recognition from The Wall Street Journal, The New York Times, Fortune, and Bloomberg Businessweek and more.
Redefining Supplier Intelligence and Achieving Global Technology Leadership
TealBook, a supplier data foundation leveraging AI to enhance supply chain agility, partnered with Notably to accelerate its growth from seed to Series B in under 2 ½ years. Notably secured over 500 earned media placements in top outlets like Forbes, VentureBeat, and Business Insider, while building robust thought leadership and creative content programs. The team successfully rebranded TealBook from supplier discovery to supplier intelligence and launched a PPE campaign that propelled the company to a $50 million Series B announcement, solidifying its status as a global technology leader.
How Creating a National Day and a Decade of Media Relations (950 Million Media Impressions) Helped Shine a Light On Window Film
We have worked with The International Window Film Association (IWFA) for over a
decade to educate consumers and trade professionals about the benefits of
professionally installed window film. We did it through a combination of consistent and
thought-provoking media relations, including the establishment of National Window Film
day, which has been recognized with state and city proclamations across the United
States; developed and produced the IWFA’s quarterly member e-newsletter, and
achieved commentary and thought leadership in hundreds of media from USA Today.
Empowering Female Leadership Through Strategic Visibility
WOMEN Unlimited Inc. (WU) partners with Fortune 500 companies to develop high-achieving female talent. Notably has worked with WU President and CEO Dr. Rosina Racioppi to establish her as a thought leader in top outlets such as Fast Company (four features in three years), CNBC, Redbook Magazine, and Business Journals. Through strategic media outreach and thought leadership, Notably has consistently amplified WU’s mission. In Q1 of 2023 alone, the campaign generated over 21.4 million impressions, elevating WU’s visibility as a key advocate for female leadership development.
Accelerating Edge Delta's Media Presence and Industry Leadership
Edge Delta, a pioneering real-time data observability platform, worked with Notably to amplify its media presence following its Series B announcement. Within six months, Notably secured 27 media placements reaching 4.3 million readers, establishing Edge Delta’s leadership in the observability space. By combining strategic media relations with targeted thought leadership initiatives, Notably positioned Edge Delta executives as key voices in industry-leading trade publications and top-tier business and technology outlets. This comprehensive program built lasting momentum and elevated Edge Delta’s visibility among enterprise technology audiences.
Launching Innovation in Metal 3D Printing and Advanced Manufacturing
Rosotics, a pioneer in additive manufacturing, partnered with Notably to amplify its innovative metal 3D printing technology capable of producing large-scale components. From pre-seed to launch, Notably secured prominent media placements in outlets like SpaceNews, New Atlas, 3D Printing Industry, and Payload. The collaboration also included planning Rosotics' official launch and the reveal of its first commercial machine. Notably orchestrated an in-person hardware unveiling event at Falcon Field Airport in Mesa, Arizona, involving airport leadership, local reporters, and city officials, further solidifying Rosotics' position as a trailblazer in advanced manufacturing.
From Stealth to Spotlight
Flexbase, a finance super app, partnered with Notably to launch its brand after months in stealth mode. Over two years, Notably secured impactful media coverage in leading outlets like TechCrunch and Business Insider, as well as fintech-focused publications such as Payments Dive, Construction Dive, and PYMNTS. To further connect with potential customers, the team targeted vertical trade press, placing contributed articles in industry-specific outlets like Construction Executive, Plumbing and Mechanical Magazine, and Construction Business Owner. This comprehensive approach positioned Flexbase as a trusted name in finance and construction industries.
A Rebranding Success and Industry Leadership Spotlight
Notably worked with Daylight, a low-code platform for personalized digital solutions, to drive a successful rebranding effort following their Series A announcement. This effort garnered extensive media coverage in outlets like BetaKit, VentureBeat, and Business Insider. Notably also positioned Daylight as an industry pioneer by introducing the concept of “Shadow Processes,” highlighting their ability to address complex IT challenges. The momentum continued with thought leadership features in FinTech Futures, FinTech Magazine, and other top publications, solidifying Daylight’s reputation as a leader in digital transformation.
Elevating Her Campus Media
Her Campus Media partnered with Notably to promote their first in-person event since the pandemic, Creators Loft, in August 2023. Notably secured coverage in top media and marketing outlets such as Digiday, MediaPost, and Axios, boosting visibility with potential brand partners. Beyond event promotion, Notably elevated the co-founders’ thought leadership and Her Campus Media’s brand activations, resulting in over 85 earned media pieces in less than a year, featuring outlets like The Guardian and Bustle. Additionally, Notably spearheaded an awards program, securing wins like the MUSE, Stevie, and TITAN Business Awards.
Amplifying Groundbreaking Research and Driving Digital Engagement
nference, dedicated to making biomedical knowledge computable, partnered with Notably to amplify its groundbreaking research conducted with the Mayo Clinic during the COVID-19 pandemic. Notably secured hundreds of media stories, achieving 8.3 million estimated views and over 300,000 social shares, significantly elevating nference’s visibility. Beyond media relations, Notably supported nference’s digital presence, crafting compelling LinkedIn, Twitter, newsletter, and website content. This comprehensive strategy highlighted nference’s innovative contributions to urgent healthcare challenges and solidified its role as a leader in biomedical research and data computation.
A Rebranding Transformation
Notably partnered with Logically, a leading managed security and IT solutions provider, to rebrand them from Winxnet and establish their position as a world-class MSSP. Over the years, Notably brought customer case studies to life, positioned subject matter experts as thought leaders, managed a successful awards program, and supported branding efforts for multiple acquisitions. Working alongside three different CEOs, Notably secured extensive earned media in top IT, cybersecurity, and business outlets, solidifying Logically as one of the nation’s leading MSSPs in just a few years.
Redefining Teamwork
Range, a team communication software for developers and engineering teams, partnered with Notably to enhance its visibility during the pandemic. Notably coined the term "windowed work," a novel approach to on/off work hours, gaining attention and coverage in outlets like TODAY, HR Dive, and Business Insider. The team also secured feature placements in TechCrunch, Fast Company, and Inc., while writing and placing bylined articles in key industry publications such as DevOpsInstitute and SD Times. This comprehensive media strategy positioned Range as a leader in innovative workplace solutions.
B2C
What Makes Us Different
Quick Onboarding
We don’t take months to onboard you like other agencies do. Our senior leadership team has the experience to understand your business and make an immediate contribution to your success.
Consistent Coverage
We pride ourselves on delivering earned media attention each and every week for our clients. Promise.
Measurable Results
We track, analyze, and report on our programs to demonstrate the real ROI it has on your business.
We are entrepreneurs at heart.
Our founders each built and sold their own companies to venture capital firms and understand how powerful communications campaigns can increase company value. With over 30 years of combined PR agency experience, our founders and their talented staff have the track record and experience to help your company not only grow but be notable for who you are and what you do.
Our Leadership
We are a senior-level team with the passion and experience to take your brand to the next level. Whether you are looking for a high-level marketing strategist, creative genius or a PR pro with a journalist’s eye for a story, our team has your back.
Carin Warner
Co-founder
Carly Martinetti
Co-founder
Feature Stories
Clients Served
Successful Exits
Winning Creative Campaigns
Testimonials
In today’s world, PR is about awareness and being placed at the right time, in the right venue, with the right message. After that, people need to find you – and that’s where Notably’s creative storytelling and digital PR prowess comes in. Marrying these elements together in a modern agency experience is the name of the game. It’s wonderful to see a comms firm with entrepreneurs at the helm who really understand how to make a business stand out.
“Working with Carin Warner and the Notably team has been a highly valuable partnership. Carin brings a thoughtful, strategic approach to all projects, providing inputs, insight and creativity that have helped us develop impactful thought leadership initiatives and earned media programs. Her work has been a key factor in elevating our brand visibility and supporting our business growth efforts. I truly appreciate her dedication and expertise, and I would recommend Notably to anyone seeking a reliable and effective communications partner.”
The Notably team have a knack for pulling rabbits out of hats in the brand awareness and publicity space. When consumers approach you, unsolicited, to report that your product has made an unpaid appearance on the back cover of a national magazine, or when you learn that your event will be featured on network television…and when these things happen again and again, somebody’s getting the job done.
“We already had a successful business developing women leaders for major corporations. What we needed was a way to successfully translate our strong programs into media coverage that would increase our web presence and our firm’s visibility. The Notably team has led our public relations efforts, creating a position for us as an industry thought leader and commentator. We continue to rely on their abilities to bring us ongoing and high level coverage.”
“The Notably team understands the value of creating and leveraging meaningful content. They have an amazing team and are the best in the business. I previously hired Carin when I headed up communications for ThomasNet (now Thomas). Out of the gate we had coverage in the Wall Street Journal, but more importantly, the consistent business and trade coverage her team helped to generate led us to achieve a 30% increase in site activity year-over-year. This, in turn led to increased attention for advertising and a powerful sales boost for ThomasNet.”
“As the CMO for two technology companies, I had the pleasure of partnering with Carin and her team to develop consistent, clear and effective third party editorial endorsements, research-based campaigns and thought leadership programs. Whether we were working on a tech startup or mature company, the passion, attention to detail and creativity remained best-in-class. Carin is collaborative, insightful and provides high level counsel. I look forward to working with her again soon.”
What We’re Talking About
The latest news and insights from our team.
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